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Content Marketing

Optimizing Blog Posts

August 9, 2013 By admin Leave a Comment

optimizing blog postsWhen optimizing blog posts or pages you should start with a Primary Keyword in Mind. Then utilize that keyword throughout your post or page.

Optimizing Blog Posts – 14 tips

Primary Keyword: ___________________________ Post URL: __________________________________
Include keyword in post/page URL. Remove stop keywords such as and, for, to, etc.

Title: _______________________________________
Include keyword in post/page Title. Your Title should be between 40 and 70 characters. You page or post title is generally considered one of the most important SEO elements on you posts/ pages. Be sure to use unique Titles on each post/page.

Meta Description: ____________________________________________________________________________

___________________________________________________________________
Your meta-description should be between 120 and 156 characters There is no SEO calue from your meta-description. It should be written to drive more clicks from users searching a keyword.

Keywords: ________________, ________________, ________________, ________________, ________________, _______________, ________________
Use 3 to 7 keywords per post that describe content in post.

Keyword Density: __________
If you write your post/page for your readers then it will naturally have a number of mentions of your primary keyword. A good range to shoot for is between 2% to 5%. The most important aspect is that the copy read naturally and not look SEO’d. [Read more…] about Optimizing Blog Posts

Filed Under: Content Marketing Tagged With: content marketing, on-page seo, optimizing blog post

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